• LinkedIn – receives approval from many Compliance departments at broker-dealers and RIAs
• Twitter – often Compliance approved, but requires a constant flow of updates due to heavy volume of traffic;
• Facebook – harder to market without paying for ads
• Google+ – smaller user base than other sites.  Posting can help you improve your Google search results.
• Pinterest – image-based content with access to a higher percentage of women customers
• Tumblr – image blogging
• Quora – similar to Answers.com or Yahoo! Answers

Hootsuite offers an integrated media dashboard that includes:

• A single dashboard that allows viewing of compliance and marketing efforts on one screen
• Integrated content monitoring on sources such as Google Alerts, RSS feeds, Twitter searches.  Export the data to Excel in order to analyze results.
• Content suggestions based on analysis of your previous posts
• Reports on content that has the most impact on your audience